Franchising · Private Equity · AI Strategy
Strategic advisory for private equity firms evaluating franchise acquisitions, emerging franchisors building their systems, and leadership teams putting AI to work. Led by a founder who built and exited a franchise brand, then built the AI platform that reads the industry’s disclosure documents.
How We Help
Three kinds of work, one common thread: decisions in franchising and technology that are expensive to get wrong.
For private equity firms and investors evaluating franchisor acquisitions. An operator’s read on the system — unit economics as disclosed, outlet openings and closures, franchisee health, support infrastructure, and what several years of filings say about where the brand is headed — backed by structured data across 1,900+ brands.
For leadership teams that know AI matters and want a grounded plan. Having built Clearly’s AI platform hands-on, the advice comes from shipping, not slideware: where AI creates real leverage, where it doesn’t, and how to put it to work while keeping the trust of the people you serve.
For new and emerging franchisors who aren’t sure where to start. What the first years actually require — the operating system, the support model, the disclosure — from someone who built a franchise brand from the ground up, with Clearly as a window into how comparable brands are structured.
Engagements are scoped to the decision in front of you: a focused diligence sprint, a defined project, or an ongoing advisory relationship.
About Aiery
I founded Dogtopia, grew it into a franchise system, and exited. In the two decades since, I’ve worked on the questions that matter most in franchising — how systems grow, how they’re valued, and how the people inside them make decisions. Today that work runs on two tracks: advising investors, franchisors, and leadership teams through Aiery, and building Clearly, the AI platform that turns franchise disclosure documents into answers people can verify.
"The work has always been about helping people make smarter decisions at pivotal moments — in their businesses and in their lives." Amy Nichols · Founder, Aiery
An Aiery Venture
The average Franchise Disclosure Document runs 267 pages. Clearly® turns each one into an interactive Workspace: the Clearly Report, the source filing, and Clara — an AI assistant that answers only from that filing and cites every answer to the Item and page. No scores, no opinions, no guesswork.
Connect
And we’ll figure it out together. Whether you’re evaluating an acquisition, launching a franchise system, or working out what AI should mean for your business, start with a conversation.
Thank you — we'll be in touch soon.